Ukrainian Gaming Week 2020: Enter Legal Gambling Market in Ukraine

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Updated 18 august 2020

Ukrainian Gaming Week 2020: First Massive Industry Event from the Time of Gambling Business Legalization in the Country

How to Enter Legal Gambling Market in Ukraine? Find out at Ukrainian Gaming Week 2020.

On August 11, the President of Ukraine Volodymyr Zelensky signed the bill 2285-d “About state regulation of activities related to organization and conduct of gambling”. The new law came into effect the next day after publication — on August 13.

Ukrainian Gaming Week 2020 event

Today many people wonder how the law will be enforced, as well as how much revenue legalization may bring to the state and private sector. How to enter the country’s gambling market and legally earn money? Where to find partners, distributors of gambling hardware and software?

Answers to all these questions will be available to attendees of Ukrainian Gaming Week 2020 — the first massive industry event from the time of gambling business legalization in the country. Organized by Smile-Expo, the event will take place at Kyiv IEC on October 6-7. It will include a two-day exhibition, expert conference, open lecture session, UGW Awards, and a closed VIP party.

UGW Conference: Themes and Top Speakers

Legal subtleties of gambling business regulation, legislative restrictions of industry advertising, gambling tourism, responsible gambling, building a positive image of the gambling industry — speakers will touch upon these and many other important themes. UGW will feature international gambling experts, Ukrainian lawmakers, and representatives of specialized organizations.

Get to know more about top speakers in the video.

Party, UGW Awards, and Lecture Session

The afterparty of UGW 2020 will feature special atmosphere combining the best leisure and networking practices, comfortable and friendly vibe, as well as awarding of leading industry players at UGW Awards ceremony.

The closed party will take place on October 6. Only VIP ticket owners, exhibitors, sponsors, speakers, and winners of UGW Awards will have access to this party.

UGW Awards is the first in Ukraine award for outstanding representatives of the gambling industry. Its holders will involve companies that have the best record of accomplishment in the gambling market, have achieved significant success in their business area and shown quick development pace. Award winners will be chosen by organizers of UGW 2020.

On October 7, an open lecture session will take place on the territory of the exhibition with the access granted to all attendees irrespective of the ticket category. The lecture session will offer:

  • reports with functional case studies;
  • presentations of new products;
  • negotiation areas;
  • draws of prizes from exhibitors and sponsors;
  • photo area.

Massive Gambling Exhibition

The exhibition with the total area of 5,000 square meters expects 100 exhibitors and 3,000 attendees.

Exhibitors will include software developers, gambling hardware manufacturers, affiliate networks and programs, banks, payment aggregators, consulting and law companies, marketing agencies, and many others.

New exhibitors:

  • FunGame — developer of slot machines and terminals for the gambling industry that has been present in the market since 1997.
  • GameMaster — producer of gaming equipment for casinos and poker clubs. The company produces tables for classical and sports poker, baccarat and American roulette.
  • Green Jade Games — an independent company that focuses on the development of arcade games and video slots and operates in the gambling market since 2017.

Complete list of exhibitors is available on the website.

Sponsors and Organizer

The affiliate program that works with direct advertisers in the gambling niche, with a focus on foreign markets, Alpha Affiliates will act as a Bracelet Sponsor of UGW 2020.

Badge Sponsor will be represented by Digital Chain, a full-cycle agency that offers a wide range of efficient marketing solutions that allow achieving different business goals.

Media Gambling Sponsor will be the first specialized information resource about gambling business in Ukraine

The event is hosted by the international Smile-Expo company that specializes in the organization of industry events dedicated to innovations.

Ukrainian Gaming Week 2020 will take place at Kyiv IEC on October 6-7. Exhibition and lecture session — in pavilion 4-В, conference — in pavilion 3-А.

You can find more information about the event on

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Karen Fill


Karen Fill

Gambling business expert at Online Casino Market

Updated 18 august 2020